B2B Sales, Lead Generation and Marketing Blog

4 Appointment Setting Tips for the Technology Industry

Posted by Vendere Team on Thu, Oct 15, 2015 @ 09:10 AM

The information technology industry is one of the top industries that benefit from appointment setting, mostly because it relies so heavily on building a relationship of trust with potential clients. But trust is not born overnight. It requires time, patience, and a whole lot of communication. But none of these things can be accomplished without first getting your foot in the door.

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Topics: appointment setting, sales training, tips and techniques

Take Your First Steps Toward Providing Online B2B Purchasing

Posted by Sean O'Neil on Wed, Oct 22, 2014 @ 13:10 PM

The B2B landscape is changing, and it’s changing fast. Historically, B2B companies have not had to be as cognizant of pricing changes as B2C companies. Today, because B2B consumers are becoming as quick to purchase online as B2C customers, B2B product and service providers have to become as Internet-savvy as their B2C brothers and sisters when it comes to online sales.

The fact is that more B2B buyers are researching and purchasing online than ever before. They’re shopping online for the best products and services at the best prices. Manufacturers, distributors and suppliers, in particular, are doing more B2B direct sales as a result of upping online purchasing power.

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Topics: marketing, e-marketing, lead generation, tips and techniques

Tips for a Healthier Sales Pipeline

Posted by Vendere Team on Mon, Sep 29, 2014 @ 07:09 AM

Your sales pipeline is your organization’s path to the future. When it gets blocked with irrelevant or unqualified prospects and leads, your path to the future becomes uncertain. Productivity decreases along with revenue, and your ability to maintain daily operations comes into question.

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Topics: prospect lists, marketing, lead generation, sales, lead nurturing, tips and techniques

Six Tips for Overcoming Sales Objections

Posted by Sean O'Neil on Mon, Sep 15, 2014 @ 10:09 AM

When a prospect presents a barrier to a sale, such as a problem, objection or flat-out no, how do you react?

Do you try to prove that the problem isn’t a problem? Do you try to convince them that there are flaws in their objections? Do you reinvent your pitch and hope that presenting things in a different way will turn the prospect’s no into a yes? Do you simply end the call?

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Topics: sales, sales training, telemarketing, tips and techniques

Implementing Sales Training Across All Departments

Posted by Sean O'Neil on Fri, Sep 5, 2014 @ 10:09 AM

Are your costs of doing business too high? One great way to control costs within your organization is by training employees in every department in a similar manner.

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Topics: lead generation, sales training, tips and techniques

Are You Using the Right Tone with Your Customers?

Posted by Sean O'Neil on Wed, Aug 20, 2014 @ 14:08 PM

It’s no secret that whether you’re having a conversation with a prospect or creating sales and marketing collateral, the tone you use matters. Use the right tone, and you can successfully build your brand, promote your offerings and win more sales. Use the wrong tone, and you run the risk of diluting your brand, causing confusion and losing sales.   

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Topics: marketing, social media, content marketing, sales, lead nurturing, sales training, telemarketing, tips and techniques

Just for Fun: 9 Summertime Sales Jokes

Posted by Sean O'Neil on Fri, Jun 27, 2014 @ 11:06 AM

Suffering from "sales-itis?" It's the condition that all sales professionals suffer from at some point during the summer months. Symptoms include longings for unscheduled vacations, more sales with less work, footwear other than close-toed dress shoes, and frozen drinks to replace bad coffee and dry creamer.

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Topics: fun, tips and techniques

A Better Way to Sell Technology

Posted by Sean O'Neil on Thu, Jun 5, 2014 @ 16:06 PM

You may understand the benefits of transitioning to a new technology or system, but chances are many of your prospects do not. You can make statements like, “You will experience virtually no downtime,” or, “The cost-savings you will achieve will be worth the initial implementation costs,” or, “Your information will be kept secure,” but if prospects don’t exit your conversation with at least a basic understanding of how downtime will be prevented, how cost-savings will be achieved, and how their information will be kept secure, they will exit having to base their purchasing decision on how much they believe and trust you and your organization rather than on solid facts.

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Topics: marketing, content marketing, lead nurturing, sales training, tips and techniques

Channeling Your Inner Sales Tiger by Getting Back to Basics

Posted by Sean O'Neil on Fri, May 16, 2014 @ 15:05 PM

Amelia Earhart once famously said, “The most difficult thing is the decision to act. The rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life and the procedure. The process is its own reward.”

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Topics: lead nurturing, sales training, telemarketing, tips and techniques

Thought-Provoking Quotes from the World’s 10 Richest Techies

Posted by Sean O'Neil on Fri, Apr 18, 2014 @ 10:04 AM

Vendere Partners recently looked to Forbes’ list of “The World’s Richest In Tech Billionaires 2013” for inspiration on various fronts, and found it. Below are some of the Vendere team’s favorite, thought-provoking quotes from the 10 technology innovators at the top of the list.

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Topics: sales training, tips and techniques

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