B2B Sales, Lead Generation and Marketing Blog

Is it Better for B2Bers to Publish in Print or Online?

Posted by Sean O'Neil on Thu, Jan 30, 2014 @ 10:01 AM

Is print dead?

While it’s true that consumer interest in print magazines has declined in recent years, print periodicals are still very much alive. Your great-great-great grandchildren may never have the inclination or opportunity to park their hovercrafts and pick up a print magazine or newspaper on the way to work, but it does seem that magazine and newsstands will have a place in our society for the foreseeable future. Print may no longer be king, but it is still holding court.

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Topics: search engine optimization, content marketing, sales and marketing alignment

CSM: Lead Generation Best Practices + Social Media = Business Success

Posted by Vendere Team on Tue, May 3, 2011 @ 14:05 PM

The rules of blogging, either written or unwritten, state that you are not supposed to sell your services, you are supposed to release great content on the web as an expert in your field and the content that you present to the world is to drive people to your landing page and the landing page presents the services that you offer. What if they mix? What if the content that you are supposed to be presenting is the very services that you offer?  HHHMMMM . . . What If?

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Topics: search engine optimization, social media, lead generation, sales, outsourcing, tips and techniques

Top 10 B2B Blog Title Ideas other than Top 10 Lists

Posted by Vendere Team on Thu, Feb 17, 2011 @ 14:02 PM

When I started blogging about lead generation, telemarketing, B2B sales, and the like, almost every resource I read told me that readers absolutely eat up "Top 10" or "Top 5" or "Top X" lists.

Our own blog analytics actually prove that it's somewhat true for us. Just take a look at our top 10 blog entries by page views. Six of them are lists of some sort.

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Topics: search engine optimization, social media, fun

The Jury's Out on how Google Instant affects SEO - B2B Lead Gen View

Posted by Vendere Team on Wed, Sep 15, 2010 @ 14:09 PM

I just sat in on a webinar about SEO implications of Google Instant from webmarketing123.  Apparently, the lead generation and SEO blogosphere is going nuts with the implications of Google Instant.  I've read everything from, "It's the death of SEO." to "It won't affect anything."  The truth is that it probably falls closer to the latter, but there are some key changes that you want to be aware of when executing your SEO strategy.

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Topics: search engine optimization, marketing

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