B2B Sales, Lead Generation and Marketing Blog

5 Smack-You-In-The-Face B2B Internet Marketing Trends of 2011

Posted by Vendere Team on Wed, Jan 19, 2011 @ 15:01 PM

Note: Visit our more recent blog for 2015 B2B Marketing Trends.

Anyone in B2B marketing these days HAS to be able to adapt quickly to grand changes in tactics and strategy. Early adopters define the playing field, and the rest get to step out there and fine tune the processes.

Ten years ago, internet marketing was barely an embryo - although now we're still toddlers. Those were the days when your "facebook" was the dusty old family photo album and "twitter" was just a silly, made-up word. You were using the internet to download music from Napster and the Nigerian scam may have just worked back then. All you need to do to see how things have changed is take a look at the top 10 websites in 1997 and 2010.

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Topics: marketing, lead generation, fun

Top 67 Bad Workplace Habits

Posted by Vendere Team on Wed, Nov 24, 2010 @ 13:11 PM

Here we are again, you and me...the week of Thanksgiving. I thought I'd share with you a fun blog, befitting a workday before a long weekend. 

"Would you stop smacking that gum?  I can hear it at the other end of the cubicle farm."

Often, bad habits find their way into the workplace. Some are pretty trite and others are downright dangerous. I did some research on what others had deemed "Bad Workplace Habits." 

Here are 67 of my favorites: (by the way, in the spirit of the season, you can be "thankful" if your colleagues do NOT participate in the following!)

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Topics: sales, fun

[B2B Sales Humor] The Top 100 Overused Business Clichés

Posted by Sean O'Neil on Thu, Nov 11, 2010 @ 15:11 PM

I overheard a colleague recently on the phone, speaking with a prospect. He must've used the phrase, "At the end of the day..." at least four times in the course of five minutes.

Now I find that every time I hear that cliché, it grates on me.

I walk through our call center, and hear numerous cliches being used daily. We have over 1,000 conversations a week cold calling for our customers and, as a sales outsourcing and b2b lead generation organization, all we talk to is business level decision makers.

To my surprise, our prospects return with their own clichés. Our nemesis are, "not in the budget", "Somewhere down the line" and "I'm not the one". Oh Joy! And then I hear, "Let's keep in touch" or "Can I reach out in a bit" instead of, "what options have you considered", "so ,what's in place is workin well" or "help me understand your role".

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Topics: sales, fun

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