B2B Sales, Lead Generation and Marketing Blog

The 3 Part Recipe for Engaged Employees [Infographic]

Posted by Vendere Team on Wed, Jul 22, 2015 @ 10:07 AM

engaged employeesIt’s no secret that engaged employees pay off. Research shows that organizations with highly engaged workforces are 22 percent more profitable, and employees invested in their organizations miss about 3.9 days a year compared to the 10.7 days a year of their non engaged counterparts.

But if you want to create a place where your people can thrive and in turn, make your company thrive, it’s difficult to know where to start.

Recently, Vendere Partners was named one of the 2015 Best Places to Work in North Texas by the Dallas Business Journal. The infographic below explains survey results from our employees that made this award possible, but it also hints at what they value most--and how you can apply these critical workplace features to make your company an amazing place to work as well.

Development Opportunities

This encompasses all the chances your employees have to learn relevant knowledge and skills for their position as well as opportunities for professional growth.

One hallmark of an engaged workforce is that they believe the company is giving plenty of those opportunities to become better at what they do and achieve more in their careers. One way you can help encourage growth is by collaborating on an individual development plan and providing helpful feedback on their goals, troubleshooting obstacles, and meeting periodically to review their progress. This lets them become better at their job and can help reduce turnover.

A Friendly Culture for All Ages

Many organizations have a wide range of generations working side-by-side, including up-and-coming Millennials, mid-career Generation X, and established Baby Boomers.

Creating a set of guiding principles or a code that puts the culture you’re aiming to achieve in writing emphasizes inclusion and creates clarity for performance in your workforce. Asking employees what they’d like to see in this document gives them the opportunity to shape the place the come to work every day and unite under a common identity: being the employee of an organization that stands for certain values.

Recognizing Exceptional Work

One of the largest drivers of engagement is how valued employees feel as whole. People are your most valuable resource, and your people need to know that.

Acknowledging the hard work someone is doing and communicating how valuable your employees are doesn’t have to be complicated. A simple, “thank you” or a few words about how their efforts aren’t going unnoticed goes a long way.

Making your company an uplifting place to be a part of is a win-win-win: that means you, your employees, and your customers benefit from high engagement. What other ways have you found for building a winning culture? Let us know in the comments! And check out the infographic below highlighting Vendere’s employee engagement numbers.


Topics: infographic, leadership

RFI tips for b2b lead generation appointment setting