Believe me when I say that we've heard everything you could possibly hear on the phone with a prospect. That's a topic for another blog. However, with eight years of B2B lead generation experience comes a little bit of insight into a few best practices around cold calling. Here are five good tips:
1. Try Different Times of Day
2. Standardize a Workflow
3. Establish an Inside Sales Pipeline
4. Keep Tone In Mind
5. Don't Underestimate the Power of Influencers
While some of this may be obvious, perhaps I've given you a tidbit that gets you one more sales appointment than you would have had before, in which case the mission has been accomplished.